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Category: Wellness
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This Is the It Haircut Tons of Celebs Have Been Endorsing Lately
Future cut inspiration just ahead. Read More Who What Wear
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10 Ways to Refresh Your Summer Stay-at-Home Staples For Fall
No one quite knew at the beginning of COVID-19 just how long we’d be required to stay indoors, let alone how much we’d come to rely on our loungewear. With just four weeks remaining in the summer, it’s pretty safe to say that the majority of us – especially those of us in states like California, Texas, and Florida – will continue to remain indoors for what looks to be yet another season. So what exactly does one do with all those light and airy summer staples you’ve spent the last three months wearing? Well, in the words of Project Runway’s Tim Gunn, you “make it work” and layer, layer, layer!
From nap dresses and button-downs to matching co-ords and the occasional vintage tee, here’s a little inspiration on how some of our favorite influencers are transitioning their summer house staples to something a little cozier for fall – while still looking cool, of course. Read More POPSUGAR Fashion -
I’m Starting to Think That Maybe Fast Fashion Isn’t The Only Thing Contributing to Wear-Once Culture
I attended a conference earlier this year hosted by Slow Factory – an organization dedicated to improving sustainable literacy in fashion – called Climate Positivity at Scale. The conference was aimed at fashion insiders, with the goal of getting us to think of solutions to reduce the alarming amount of pollution fast fashion creates each year.
Slow Factory’s founder, Céline Semaan-Vernon, shared that the majority of carbon emission and greenhouse gases released into the air from fashion, happens in the material phase, meaning the manufacturing, dying of yarns, and the creation of raw fibers all play a huge role. For years now, there’s been a lot of talk about fast fashion, or big brands that release seasonal trends at low prices and rapid speeds, playing a big role in throwaway culture, but not a lot of consensus about the other factors that contribute to our environment.
I think it’s easy to forget how intrinsically linked we are to the environment. Thanks to stay-at-home orders during COVID-19, we’ve been reminded of the positive impact not driving and consuming has done for the climate. Crops are flourishing, birds are singing, and our oceans are a lot cleaner.
So why then is online shopping at an all time high? Why are consumers still throwing money at fashion trends when they have nowhere to go? And why do we still feel like we can’t repeat outfits? The short answer I’ve landed on: fashion influencers.
Fashion influencers are also fueling wear-once culture. These superstylish individuals leverage their social-media following to influence others and promote consumption. Fashion influencers have established relationships with brands, many of them being fast fashion brands, and create and post content in support of those brands. They share discount codes and show off the products in photographs on their grid or stories with innovative, you-wish-you-were-there backgrounds and captions. But maybe most importantly, and the biggest factor in their contribution to wear-once culture, they reinforce that buy-now mentality with swipe-up features, giving easy access to all the items they wear.
Before Instagram, I spent hours tracking down items. I’d see a cool shirt or trousers online and I’d message the person begging for the brand name. If they didn’t respond fast enough, I’d go down a rabbit hole, googling something crazy like, “one-pocket, light green, without a zipper, off the shoulder shirt.” If I saw someone IRL, I’d just go up to the person and ask about it. They were always happy to tell me. The swipe-up technology that Instagram offers their high-following accounts, like influencers, allows followers to view and purchase entire outfits worn by their admirers in a matter of seconds. The convenience is unmatched.Anyways, I’ve stomached through a couple of famous influencer haul videos. A haul video is where a fashion influencer unpacks the entirety of a shopping trip or gift box from a brand. Admittedly, they are strangely watchable and very popular. What I hate about these hauls – and usually the point where I click out of these – is the part where the influencer will say something like, “You can never have too many white tees,” or, ” I mean they’re $50 for a pack of five, so why wouldn’t you?” I get that their income relies on commission from their followers purchasing the item under the discount code, but this kind of dialogue helps to normalize disposable fashion.
It signals to thousands – sometimes millions – of followers that they need more products. It also alerts brands to mass produce more items. This is highly problematic. Manufacturing a single pair of blue-jeans requires 2,900 gallons of water. On top of that, more than half of fast fashion is disposed of in under a year, while the average lifespan of a garment (the number of times it is worn before being discarded), has dropped by 36 percent compared to 15 years ago.
In the case of overproduction, excess clothing is dumped into landfills, further harming our planet. H&M reportedly burned $4.3 billion worth of clothing in 2018. Nike followed a similar practice in 2017, when they damaged out (or destroyed) bags and shoes that they weren’t able to sell. Are we telling consumers that when we have too many, we can just discard them, too?
The beautiful thing about the internet is how many fashion pieces you can find and how many incredible small brands you’re introduced to from all over the world. My friends and I constantly send influencer posts where items and brands are tagged. The influencer looks so good in the color or style that it’s hard to resist the snap-purchasing social media offers. Influencers trick you into thinking you have to have the item.
View this post on Instagram A post shared by Samira (@samiraradmehr) on Aug 13, 2020 at 5:58pm PDTOf course, not all influencers fuel fast fashion. And not all influencers promote the wear-once culture. Some advocate for sustainable brands and sustainable lifestyles. Sustainable fashion influencers are asking us to envision a world in which fashion is not actively harmful to the planet, but beneficial. Samira Radmehr, a Southern California-based influencer who runs both an Instagram account and a fashion blog, admits to wearing a lot of fast fashion brands. When the majority of the affordable brands out there are fast fashion, it truly is hard to escape. Still, she makes an effort to highlight brands she’s vetted: “If we don’t align on certain topics, like animal cruelty to their commitment to social justice and diversity, then the collaboration may not be a good fit.” She often finds that fast fashion brands don’t fit into this mold.
Instead of boasting about fast fashion and pushing her followers to continue to consume, she is using her online presence to promote ethical approaches to style. “I am starting to get more into shopping secondhand – exploring thrift stores more, buying secondhand online, shopping vintage,” she told me. “I am also donating more and reselling items I don’t need, and I’m doing little things around the home like recycling, reusing bags and water bottles, using clean beauty and makeup products, and trying to limit my plastic use,” all of which she shows her followers on Instagram. Her work is done not to shame consumers or keep her followers from buying clothes but to prioritize sustainability when it comes to style and consumption. Like Samira, I too hope sustainable fashion will get more followers. Fashion influencers are seen as modern-day celebrities – I would love to see them exercise their power and influence to promote sustainable practices that limit enhanced consumption. Read More POPSUGAR Fashion -
When I Saw Ariana Grande’s Rhinestone Face Mask, I Told My Own, “Thank U, Next”
Ariana Grande would have the coolest fashion face mask known to mankind. Just a few weeks after Jennifer Lopez debuted her sparkly Katie May design on a bike ride, Ariana followed suit in a rhinestone, holographic mask from Get Stonned, a brand that sells a wide range of fabulous face masks in a rainbow’s worth of colors. Ariana styled her own with an Alo Yoga legging set and exaggerated pigtails, tagging her hairstylist and makeup artist in her selfie as a thank you for bringing this look full circle. The star’s Get Stonned mask has sold out a few times already thanks to its fun, flashy design elements, but you can now preorder it for delivery in September.
Read ahead to see Ari showing it off again, and then shop the exact same one, or a whole handful of options that are just as glamorous. I know that as soon as I saw Ariana Grande rocking rhinestones, I looked at my simple, cotton masks hanging by the front door and shook my head. If there’s any mask that can lift my spirits, it’s one that looks like Ariana’s, and I’m fully prepared to get on board with the trend – especially since Jennifer Lopez is also already on the bandwagon.
Related: Shop the Cute Face Masks Celebs Are Wearing – Most of Them Are Under $10 Read More POPSUGAR Fashion -
Alexa Chung’s Hairdresser Just Told Me the Best Haircut for My Face Shape
The first cut in months has to be a goodie. Read More Who What Wear
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Birks Releases Rainbow Necklace Inspired by Quebec Community Movement
Canadian fine jeweller and retailer Birks has released a new rainbow necklace with a special message born out of Quebec during quarantine. As people were encouraged to remain at home during the height of the COVID-19 pandemic earlier this year, Quebec residents began to place signs with the message “Ça va bien aller” (which translates to
The post Birks Releases Rainbow Necklace Inspired by Quebec Community Movement appeared first on FASHION Magazine. Read More FASHION Magazine -
In Lockdown Our Wardrobes Hold Powerful Memories
In the absence of anything else to do during lockdown, I embarked on more sorting than previously seemed possible. Books were alphabetized, cupboards cleared, walls painted, new laundry baskets bought, and boxes full of miscellaneous wires and old phone chargers put into some vague semblance of order. I tackled my wardrobe, too, folding up winter jumpers with lavender sachets to ward off moths and reluctantly removing items I never wear but have kept for years in the stubborn hope that they were just waiting for the right occasion. Turns out the complete absence of occasions is a good — albeit drastic — avenue for providing clarity.
This pandemic-induced clothes organizing felt like an oddly poignant exercise. It wasn’t a new endeavor, exactly. As someone who has amassed an unjustifiable number of garments (mostly secondhand, and historically prioritizing beauty over utility: Does anyone, for example, need five housecoats?), there has always been a steady back-and-forth traffic between additions and depletions. Often the latter have come after extensive consideration of fit, use, and evolving style. Sometimes it’s been a simple question of whether or not the item, to borrow Goldilocks’ favored system of categorization, is too big, too small, or just right. Usually, though, it’s proved more complicated, often involving some part-nostalgic, part-bemused form of confrontation with the choices of a series of past selves.
Take my adolescent self, of whom a few select remnants exist in my current wardrobe. A decade ago I was deeply invested in the idea that an outfit had to look deliberately put-together. This makes sense given that I was a teenager living in a small village in the English countryside when what I wanted to be was a grown-up living in London who never had to deal with the inventive cruelty of 14-year-old girls. Clothing was an easily accessible form of differentiation. If everyone else was in jeans, my only route was to go all out in fifties tea-dresses and fancy hats, developing a questionable predilection along the way for net gloves like a mournful minor character in a Merchant Ivory film. Adding to the whole emotionally fragile aura, I took my weekend dressing — the only time when I wasn’t confined to a school uniform — so seriously that I went through a period of bawling on Saturday mornings at the sheer, overwhelming choice of what to wear.
Some of the other choices were good though. The number of hours I devoted to sourcing vintage pink silk blouses during my formative years wasn’t time wasted. Ditto the seventies nylon maxi dresses in lurid colors: sour apple green, traffic cone orange, swimming pool turquoise. They still survive every wardrobe cull.
I feel a curious set of memories associated with many of these garments though, particularly in the latest round of ones set aside. Clothes figure as such vivid repositories not just of where they were worn — the weddings and birthdays and holidays they attended, the particular times in our life they accompanied us through — but also who we were when we wore them. Or rather, a combination of who we were and who we wanted to be. Whenever we talk about clothes as a form of self-expression, this runs the risk of suggesting that what we put on functions as some pure articulation of a fully acknowledged self beneath the fabric. But so often what our clothes actually express are the range of selves we are trying out, or trying on, some fitting more effectively than others.
As a teenager, part of the pleasure I took in what I wore didn’t just come from visual distinction or the general thrill of dressing up. It was also held in the projection of myself as the kind of person who owned fifties beaded cocktail gowns — even if the range of places I could wear such a garment were limited to my bedroom and the odd field where I posed in my retro finery for my fashion blog (I was a vintage-obsessed teenager in 2009, of course, I had a fashion blog.)
Other clothes suggest more recent dalliances with imaginative versions of who I wanted to be. Take another garment I finally decided to say goodbye to: a pair of hip-hugging black pleather trousers that squeaked at the knees when I sat down in them. I bought them just after watching Ocean’s Eight, my Cate Blanchett induced frenzy also extending to a zip-up, sleeveless denim vest. As much as these might just suggest the customary lapses of judgment we all go through with impulse buys, they are also a classic example of a sartorial self I briefly flirted with before realizing it was never going to stick. The film was released the same year I properly came out, and like a gay version of Sandy from Grease — I, too, an earnest, vaguely socially anxious Goody Two-shoes who hated being told off, had never taken drugs, and got on with her parents — I entertained the notion of transformation via a pair of tight trousers suggestive of rule-breaking, rock-chick magnetism. I was attracted to the image, but neither the trousers nor the vest has ever been worn.
The funny thing is that the item of clothing that much more accurately marked that memorable time is perhaps the least canonically lesbian garment imaginable: a white strappy cotton sundress. Nondescriptly pretty and almost laughably virginal, it has a frill at the hem and a rip in it that I’ve been meaning to fix for years. And yet, having accompanied me through an uncertain, exhilarating summer — one that figures in my memory as one long shimmer of hot tarmac, sprawling parks, and late-night bus rides feeling very angsty and excited and intense — it is the garment that feels most closely emblematic of that time.
Our clothes hold so many memories. Some, like my white dress, which I have also worn time and time again during this strange year, we attribute particular importance to, whether those recollections are pleasant or painful. Others hold more nebulous associations: less concrete memory, more general mood. Perhaps it’s of a place previously lived in or a sensation that has inexplicably attached itself to a particular shirt or pair of shorts.
In Orlando, Virginia Woolf characterizes memory as a capricious “seamstress” who “runs her needle in and out, up and down, hither and thither.” This needle pulls together unrelated moments and mundane experiences, constantly stitching the past to the present. In this image, clothes figure as part of a larger metaphor, rather than a source of memory themselves, but it’s just as apt when thinking about the sensory power found in what hangs in our wardrobes. Some days a dress is just a dress. On others it invokes a string of memories (first dates, parties, dinners, trips) and feelings (triumph, shame, frustration, aspiration, ease), setting off all sorts of echoes.
It’s certainly why I found my recent clothes sorting endeavors more charged than usual. Dwelling on the past, especially when it comes with acknowledgment of one’s own growth and transformation, can be a pleasurable sort of indulgence. But this time, it was undercut with a much stranger feeling. Many of the clothes hanging in my wardrobe didn’t just evidence previous decisions or distant selves, but they also served as reminders of a recent time in which memories were amassed via all sorts of sociable avenues and activities. In lockdown, whole swathes of what I owned existed in a kind of stasis — awaiting future occasions and outings once more.
Now, in the UK, we are in a strange between-space: no longer fully locked down, but certainly nowhere near normal either. Already though, in the way that all present moments soon dissolve into scattered recollection, this acutely odd time of sorting and staying fully indoors has begun to form its own memories, too — even if they are embodied in simpler things, like soft gray T-shirts or the same pair of dark blue jeans worn for days on end, perfectly practical for painting walls, organizing cupboards, and appraising the cluttered contents of a wardrobe.
Like what you see? How about some more R29 goodness, right here?To My Fancy Shoes: I Love You & I Miss YouAn Ode To Virgin Suicides Fashion NightgownThe Accessory Keeping Our Lockdown Hair In Check Read More Refinery29 -
Pharrell Williams’s New Adidas Slides Look Like Perforated Socks, and My Feet Are Happy
Pharrell Williams has been collaborating with Adidas since 2014, around the time he reportedly dreamed up these colorful slides that provide maximum comfort. Of course, we all know they’re not the only slides out there for summer 2020, but we expect the hype over these in particular will be something to talk about, given the singer and Hollywood star’s famous brand of athleisure and his 12.5 million Instagram followers, whom he shared this preview with to announce the exciting news.
The shoe, called the PW Boost Slide, is a new take on the brand’s Adilette, with extra padding on the midsole and upper and an adjustable strap. What makes these slides different than the others you’ve seen or likely walked in? “[Comfort] is the one thing that gets overlooked when it comes to sports slides. It is always about how much a brand can save and how much of a profit margin can they garner by just throwing something in some regular old mold. These are different because they were crafted with the expressed intention of making every step comfortable,” Pharrell told Vogue.
Even though the orange, pink, navy, olive, and black colorways are now available at adidas.com/pharrell and other select retailers, it appears Williams got his hands on a highlighter-yellow version – or perhaps he crafted these just for himself and the sake of his selfie. Whatever the case, time will tell what new colorways may be introduced down the line. Scroll through for an all-angles view, then shop your favorite pair.Related:
Pharrell Williams Helps Declare Juneteenth a State Holiday in Virginia: “This Is Our Chance to Lead” Read More POPSUGAR Fashion
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3 Ways to Make Holographic Hair Work for You
Here’s how to take the trend into the real world.
The post 3 Ways to Make Holographic Hair Work for You appeared first on FASHION Magazine. Read More FASHION Magazine